The Habit syrup is great and very concentrated. It's not really as bitter as the bottle makes it sound, like Lagunitas Hops Water and the like is easily more bitter (though I like that too). I often mix mine in some kind of sparkling water with a splash of aperol and bitters, so some kind of "mocktail"(but not entirely "virgin"). It definitely gives me the munchies though, and I would look forward to a 1:1 blend like Ripple (which is powdered)